Some people call me D, others Dan, Dani's a go-to, and every now and then, someone tries to be formal with “Daniel”... but honestly, I’ll respond to anything, even “Hey you!
With years of experience in advertising, I’ve had the chance to work across the U.S., Brazil, and Portugal, earning recognition from Cannes Lions, One Show, D&AD, Effies, and more. But what matters most to me is creating ideas that truly connect—work that cuts through the noise and resonates with people.
What gets me excited? It’s about honing the craft while staying true to a brand’s heart, all while pushing creative boundaries. I love starting from scratch, coming up with fresh concepts, and always looking for ways to bring something new to the table.
Leading a team is one of my favorite parts. I’m all about helping the next generation of talent grow, and I believe collaboration is key to making magic happen. Great work is always a team effort, and we learn a lot from each other.
I build strong client relationships that go beyond just delivering a brief. I see it as working together to create something that doesn’t just meet expectations but sets new ones. I thrive on connecting the dots between strategy, production, and business leadership to make it all come to life.
When I’m not in the office, you’ll find me spending time with my kids and soaking up the little moments. Oh, and yes, I was on a U.S. reality TV show (no, not The Bachelor—but I’ll leave you to guess which one).
At the end of the day, I’m just a guy with a funny accent and a real passion for creating work that stands out. Let’s make something amazing together.
- Bronze: at Addy - USMC “Every Marine a Rifleman” - User Experience
- Bronze: at Addy - USMC “Every Marine a Rifleman” - Public Service Online/Interactive
- Bronze: at Addy - Pennzoil “JOYRIDE Prequel” - Internet Commercial
- Bronze: at Addy - Screen ( Best Branded Content ) "Joyride" Pennzoil
- Bronze: at Addy - Pennzoil " Joyride* Cape Town " Video Edit
- Gold: at Fiap for the “Wash your Bill” Scotchbrite - Promo/ Activation
- Bronze: at Cannes Lions for the “New York” 3M Noise Cancelling Headphones” Outdoor
- Bronze: at Cannes Lions for the “London” 3M Noise Cancelling Headphones” Outdoor
- Shortlist : at Cannes Lions for “The 3239 Experience” Promo
- 2 Shortlist: at Cannes Lions for the ads “London, New York” 3M Noise Cancelling. Poster
- Silver: at Creativity Annual Award for the film “ Dealer” ONDCP Broadcast.
- Silver: at Creativity Annual Award for the ads “ Tongue” Garden Harvest.
- First Place: at Lürzer’s Archive ( Art Director) on Brazilian’s Ranking
- Shortlist (film): at Cannes Lions for the film “Train” Novartis
- Merit (film): 6th Kiev Int. Advertising Festival for the“Cockroach” SCJohnson Raid.
- Bronze: at 29th Anuário of CCSP (São Paulo Creative Club) for the ad “Dates” Mercedes-Benz. Press
- Shortlist: at Cannes Lions for the ad “Dates” Mercedes-Benz. Press
- Shortlist: at Cannes Lions for the film “Cockroach” SCJohnson Raid. Film
- Shortlist: at Cannes Lions for the film “Mosquito” SCJohnson Raid. Film
- Silver: at ABP Festival (Advertising Brazilian Association) for the ad “Dates” Mercedes-Benz. Press
- 2x Cannes Lions Young: First representing Brazil, second representing Portugal.
- Winner at Cannes Lions Young: (Creatives National Competition in Portugal) Art Director selected to perfom Portugal in Young Creative Competition in Cannes Lions.
- Merit: Creative Folha Magazine Awards (Brazilian Newspaper) Focus Business Magazine. Film
- 2 Shortlist: at Cannes Lions for the ads “Boy”, “Girl” and “Children” Playstation Magazine. Press
- Gold Lion: winner at Young Creative Competition in Cannes Lions for the work “Dollar Bill” Cyber.
- Gold: at Colunistas Awards for the film “Alimentary Chain” Nestlé Chocolates. Film
- Silver: at FIAP (Festival Iberoamericano de la Publicidad for the film “Alimentary Chain” Nestlé Chocolates. Film
- Shortlist: at Cannes Lions for the ad “Fish” Delta Airlines. Press
- Shortlist: at Cannes Lions for the ad “Road” Auto Esporte Magazine. Press
- 2x Best CD Art Director: at Archive Magazine.
- Grand Prix: at London (MFT) "Joyride" Pennzoil
- Silver: at EffieAwards "MDY" StateStreet
- Bronze: at Clio “Pennzoil Tundra
- Winner: at Shorty Awards "Lost Recipes
- Merit: at One Show "Tundra" Pennzoil
- Gold: at Addy "Circuit" Pennzoil
- Gold: at Addy "Series" Pennzoil
- Gold: at Addy "Tundra" Pennzoil
- Gold: at Addy "Baja" Pennzoil
- Silver: at Addy "Baja" Pennzoil
- Gold: at Motion Picture SE "Tundra" Pennzoil
- Silver: at LIA "Joyride" Pennzoil
- Silver: at The One Show - "Joyride" AIRLIFT DRIFT Pennzoil
- Winner: at The One Show - Screen ( Best Branded Content ) "Joyride" Pennzoil
- Gold: at Addy - Pennzoil “JOYRIDE” Cape Town -
- Gold: at Addy - USMC “Every Marine a Rifleman” - Animation & Special Effects
- Grand Prix: at London Motor Festival - "Joyride" AIRLIFT DRIFT Pennzoil
- Gold: at Addy - USMC “Every Marine a Rifleman” - Interface & Navigation
- Finalist: at New York Festival - "Joyride" AIRLIFT DRIFT Pennzoil
- Finalist: at LIA - "Light BillBoard" PS BRANDS ELITE
- Silver: at Clio - Pennzoil “JOYRIDE” Cape Town
- Bronze: at Clio - Pennzoil “JOYRIDE” Cape Town
- Silver: at Addy - Pennzoil “JOYRIDE” Cape Town - Branded Content
- Silver: at LIA - Pennzoil “JOYRIDE” AIRLIFT DRIFT
- Silver: at Addy - Pennzoil “JOYRIDE Prequel” - Video Editing
- Silver: at Addy - Pennzoil “Garage” - Magazine Advertising
- Silver: at Addy - Pennzoil “JOYRIDE” Cape Town - Internet Commercial
- 2 Shortlist: at Clio “Marines - Anthem
- 2 Shortlist: at Clio “Pennzoil Tundra
- 2 Shortlist: at Cannes Lions for the Film Craft “Pennzoil Tundra
- Bronze: at Addy - USMC “Every Marine a Rifleman” - User Experience
- Bronze: at Addy - USMC “Every Marine a Rifleman” - Public Service Online/Interactive
- Bronze: at Addy - Pennzoil “JOYRIDE Prequel” - Internet Commercial
Y&R (SÃO PAULO) - SENIOR ART DIRECTOR + HEAD OF ART 2008 – 2009
BBH (SÃO PAULO) - SENIOR ART DIRECTOR 2008
DRAFTFCB (NEW YORK) - SENIOR ART DIRECTOR 2006 – 2008
Y&R (SÃO PAULO) - SENIOR ART DIRECTOR 2005 – 2006
DRAFTFCB (LISBON) - SENIOR ART DIRECTOR 2004 – 2005
JWT (SÃO PAULO) - ART DIRECTOR 2000 – 2002
McCann (New York) - SVP GROUP CREATIVE DIRECTOR ART - Present
DDB (CHICAGO) - CREATIVE DIRECTOR ART 2019 – 2022
R/GA (NEW YORK) - Associate CREATIVE DIRECTOR 2016 – 2019
JWT (ATLANTA) - Associate CREATIVE DIRECTOR 2012 – 2016
GREY GROUP (SÃO PAULO) - CREATIVE ART DIRECTOR 2011 – 2012
OGILVY (SÃO PAULO) - SENIOR AT DIRECTOR 2010 – 2011
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